Role and responsibilities
1.Principal management & relationships:
-Act as primary contact and manager of regional brands, supported by national brand team.
-Support national marketing team to prepare business review and plan on a regular basis.
2.Marketing planning:
-Initiate business opportunities and growth drivers to further develop brand within its region.
-Conduct regional marketing plans to support sales team achieve regional target.
3.Brand distribution:
-Work with regional sales and trade marketing teams to deliver agreed distribution rate for regional and national brands
-Align with national brand team to make sure targeted channels and distribution points delivered
4.Regional customer joint business plan:
-Work with regional sales team and trade marketing teams to build up joint business plan with key accounts
4.Promotion planning:
-Work with regional sales and trade marketing teams to create promotion calendars for regional and national brands
-Supervise trade marketing teams to deliver promotion plans, in terms of customers and store levels.
5.Advertising and promotion budget management:
- A&P control and report
-A&P recovery from principal within agreed time.
6.Report management:
-Manage regional brand presentation and reports.
-Support national brand regular and ad hoc reporting
7.Sales forecast:
- Manage demand forecast for its region by strictly following the lead time of different brand
- Align sales forecast with sales team within its region before submit to national brand team.
8.Purchase orders:
-Submit purchase order quantity to national team and make sure timely pick up actions
9.Inventory control:
-Fully control regional brand inventory, including normal goods, aging goods, and aged goods.
-Responsible of national brand liquidation in specific region to make sure no out-of-stock, enough inventory, limited aging and aged goods.
Qualifications 所需資歷:
1.Education 學歷:相关专业毕业,大学本科学历以上
2.Experience 工作經驗:有经营FMCG品牌经验者优先;合资/外资企业从事相关专业三年以上
3.Others 其他:英文读写流利;熟练使用EXCEL,WORD,POWERPOINT等办公软件。在品牌战略管理和品牌规划方面有很强的操作能力;有较强的沟通/协调及团队合作能力;对销售,产品渠道有一定的了解;能适应出差要求。
大昌行集团有限公司(大昌行集团)在香港成立于1949年。是一家专注于消费市场的多元化综合企业,业务范围包括汽车及汽车相关业务和食品及消费品业务,覆盖整个大中华地区,包括香港、澳门、中国内地及台湾,以至日本、新加坡及缅甸。1992 年成为中信中国股份有限公司(前身: 「中信泰富」)成员。大昌行集团在中信集团庞大规模的支持下蓬勃成长。2007年集团成功在香港联合交易所主板上市(股份代号: 01828)。
大昌行集团自1979年把业务扩展至中国内地,包括汽车及汽车相关业务、食品业务及消费品业务和完善的物流设施及服务。现时在内地的业务发展非常迅速,集团于未来将继续积极发展内地及大中华、甚至中南半岛市场。现时雇员人数已逾16000名。
「专业、活力、中国动力」,是大昌行集团的核心理念,它代表着集团一直秉持「顾客至上,服务第一」的宗旨,展现其不断追求卓越,创新向前,致力与中国经济一同成长的动力和决心。作为香港一家具规模的上市企业,大昌行集团有着国际化的管理系统,员工能够在完善的制度和培训下发展所长,建立理想的个人事业。大昌行集团更是一家重视社会责任的企业,在追求经济发展的同时,我们亦不忘与员工、社区、地方、合作伙伴分享其自身的发展和成果。关怀员工、 重视人才、支持环保、关爱弱势社群及积极回馈社会。
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